A/B Test Significance Calculator

Check if your A/B test result is statistically significant.

How to use

  1. Enter your values in the fields above.
  2. Press Calculate to see your result instantly.
  3. Use the Share button to copy a link to your result.

About this calculator

This calculator runs a two-proportion z-test to check whether the difference between two conversion rates is statistically significant, computing a pooled standard error from both sample sizes and conversion counts, then comparing the resulting z-score against a chosen significance threshold.

Product managers, growth marketers, and UX researchers use it after running an A/B test on a landing page, email subject line, or checkout flow to decide whether a lift in conversions is real or just random noise. Enter the visitors and conversions for both variants to get the significance and p-value.

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